Everything about Yanmar totally explained
is a
Japanese
company involved in the
manufacture and
sales of
engines,
agricultural machinery and light
ships. Yanmar's headquarters are at 1-32 Chayamachi in the
Kita ward of the Japanese city of
Osaka. Yanmar is well-known in Japan as the patron of the
J. League soccer team
Cerezo Osaka and for the Yanbo Marbo weather forecast programme on Japanese
television.
Originally, the company planned to trade under the name "Tonbo", meaning "
dragonfly", as dragonflies are a symbol of
agriculture in Japan. However, this
trademark was already registered to a
Shizuoka soy sauce maker. Therefore, the name was changed to "Oniyanma" (
Anotogaster sieboldii), the largest of all dragonflies in Japan. It is said that in the end, the name was also selected because it sounded similar to the surname of the company's founder, Yamaoka Magokichi. It is likely that the "oni" was dropped because it means "
devil" or "
demon" in
Japanese.
Yanmar is for the most part a
corporation specializing in
diesel engines, and also makes light
fishing boats. In recent years Yanmar has started sales of
hulls for ships. Manufacturing
tractors,
combine harvesters,
rice-planting machines, and
Heavy Utility Machinery. Yanmar ranks along with
Kubota and
Iseki & Co. as one of the top brands of agricultural machinery in Japan. Yanmar was the first to put a diesel engine in a rice planting machine with a passenger seat.
Yanmar's flagship product in the construction machinery business is light
hydraulic shovels.
In recent years, Yanmar has also manufactured
snow removal machines for industrial and domestic use.
Timeline
- 1912 Yamaoka Magokichi sets up business under the name Yamaoka Engine Workshop.
- 1931 Inauguration of Yamaoka Engine Workshop limited.
- 1936 Inauguration of Yamaoka Internal Combustion Machines limited.
- 1940 Yamaoka Internal Combustion Machines amalgamates with Yamaoka Engine Workshop.
- 1952 Company name changes to Yanmar Diesel limited.
- 2002 Company name changes to Yanmar limited.
Media programmes sponsored by Yanmar
Yanbo Marbo Weather Forecast (ヤン坊マー坊天気予報, Yanbo-marbo tenki yoho)
Yanmar Sponsored Fuji TV News (ヤンマー提供FTVニュース, Yanmar teikyo FTV nyusu) on Fuji News Network.
Yanmar Family Hour (ヤンマーファミリーアワー, Yanmar famiri awa) on Tokyo Broadcasting System Television, including
Further Information
Get more info on 'Yanmar'.
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